Devonport Charity Facing Food Insecurity With Dignity
by Hobart Magazine

Make It Fresh is a new initiative in Devonport, helping to combat food security issues and offer affordable options for the community. We had a chat with the manager Al Ollington about their future plans.
What is Make It Fresh and what services do you offer? Make it Fresh, an initiative of Gran’s Van Association, is designed to address broader issues of food security by providing a regular shopping experience as a social enterprise supermarket and cafe. We have a small selection of grocery items available online now for weekly delivery, and the intent is to grow that offering as quickly as possible. The online store is an interim program while we are looking for a suitable location for the market and cafe.
Why is a service like yours necessary? Gran’s Van has been operating in Devonport since 2006, providing free meals to the Devonport community via mobile food van. While this service is needed to address the symptoms, it doesn’t really impact on the causes of food insecurity, and it doesn’t promote the dignity of clients. Global and national research shows that this provides a greater degree of dignity through choice, removing real and perceived barriers for people to access support.

Up to 51% of Tasmanians face some level of food insecurity, yet only 10% of those seek support. Research shows that social supermarkets begin to bridge this gap. And by operating as a commercial enterprise, Make it Fresh will also work to become self-sustaining, enabling ongoing support for the community and becoming a model for other communities to learn from.
The service is currently run online, but you’re looking for a physical space in Devonport. What does the wishlist look like? The physical space we need is around 400 square metres to house both the market and cafe. If we could find a little more, we would also include a social enterprise laundromat. Because of the nature of the enterprise, it needs to be in a zone that allows for retail sales and as we are a charity, we have a limited budget. Devonport is thriving commercially, so finding a suitable space is proving to be more difficult than we expected.

How can our readers help, or get in touch? In the short term, Gran’s Van will continue to operate the mobile food van alongside the new Make it Fresh online store. The key element we need to finalise is the location for the market, but as things progress there will be lots of opportunities to volunteer or contribute financially to the services we are providing. We can be contacted via our website at www.makeitfresh.au or via email info@makeitfresh.au.

